Heinz - C.F.A.B.H.D.

director | writer

After the success of our previous collaboration with Toby The Veggie Vampire, Heinz brought my back to work on a new campaign– about a man who pickets Hot Dog Eating Contests because they don’t use condiments. It was insane. It was stupid. It was perfect for me. Once again I was able to tap some of my favorite TikTok talent to fill the role, this time using Andrew Rousso as the mastermind of the “campaign.”

MOVIE MAGIC FUN FACT: We couldn’t use footage of actual hot dog eating contests so all of the footage of people shoving dogs in their mouths are me and my wife in our backyard.

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General Mills | Monster Mash

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Meta Rayban with Charles Leclerc